Game Changer in CSR & Social Impact

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The highly successful series of Game Changer conferences is to present for the first time the trends in Corporate Social Responsibility and the impact of corporate activities on society. The Game Changer in CSR & Social Impact conference, organized by 24MEDIA in collaboration with the strategic communications company Symeon G. Tsomokos S.A., will be held on Tuesday 30 January 2018 at the Onassis Cultural Foundation.

The Game Changer in CSR and Social Impact conference shall host leading representatives of the corporate and academic societies, exposing participants to a dynamic discussion of all current issues concerning Corporate Responsibility.

Some of the confirmed speakers include: Laura Iucci, Private Sector Partnership Officer Leadership Giving, Italy, Greece and Portugal, UNHCR, Foteini Bampanara, Country Head of Communications, Νοvartis Hellas, Angeliki Papadopoulou, Head of Corporate Affairs, Nestlé Hellas, Dimitris Mavros, Member of the Board, MRB Hellas, Ioanna Kozadinou, Head of Corporate Social Responsibility, Stoiximan, Dr. Angeliki Kosmopoulou, Executive Director, A.C. Laskaridis Charitable Foundation, Antonis Schwarz, Founder, Guerilla Foundation, Konstantinos Tsolakis, Corporate Communications & PR Director Αntenna Group, Thanos Mpelalidis, Head of Communication Services and Corporate Responsibility, Sympraxis Team, Michalis Spanos, Managing Director, Global Sustain Group.

Media Sponsors of the conference are Direction Business Network with CSR Review, CSR Week, csrnews.gr, businessnews.gr, the TV Station ANT1, the newspaper ETHNOS and Huffpost Greece.
The conference is held with the support of Global Sustain Group and under the auspice of the Institute for Communication.
For more information on the conference and on how to participate please visit  http://gamechanger.gr/csr-social-impact-2018/

Nikos Pefanis new CEO of 24MEDIA

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In the context of the continuous development of 24MEDIA’s digital, radio and printed media, as of 1st January 2018, Nikos Pefanis, a distinguished executive in the Greek media industry, will be taking on the position of CEO of our organization.

With 30 years of experience, Mr. Pefanis has served as CEO and in other high-ranking positions at leading organizations in media (DOL, Tiletypos), the health industry (Mitera) and industrial production (Viohalco, Reckitt and Colman).

Founder and Chairman of 24MEDIA, Mr. Dimitris Maris notedwe welcome Nikos Pefanis to the 24MEDIA family. We are convinced that his experience and knowhow will contribute significantly to the further development of our organization, by implementing our particularly dynamic growth plan for forthcoming years”.
 

Stavros Drakoularakos, CEO of new technology and investment firm

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Dimitris Maris’ business group announces the foundation of a firm that is to assume the responsibility of the entirety of the group’s business strategy, with emphasis on the entrepreneur’s technological and investment activities.
 
As of 01/02/2018 Mr. Stavros Drakoularakos will lead this new endeavor. Having been appointed to a series of positions of responsibility since the establishment of 24MEDIA and with a successful track record as CEO, Mr. Drakoularakos shall be in charge of the new entity which constitutes  the cumulation of the company’s growth and development initiatives during the last five years.
 
“Our aim is to further enhance our activities, to develop new ones and to create synergies. We are  extremely happy that Stavros Drakoularakos will be taking on this role” stated the President of the company’s BoD, Dimitris Maris.
 
The incoming CEO of 24MEDIA shall be announced shortly.
 

Photography Exhibition "Tales from Uganda"

The Cycladic Art Museum is to host a photography exhibition entitled “Tales from Uganda”, a collaboration between 24MEDIA, ActionAid Hellas and the photographer Nikolas Mastoras, documenting the solidarity trip organized by ActionAid Hellas to Uganda, with the participation of 45 Greek and Cypriot Child Sponsors. During the trip ActionAid Hellas contributed to a substantial infrastructure project in the village Galagala in northern Uganda.

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24MEDIA supported the work by ActionAid Hellas through the creation of a daily reporting blog on Oneman.gr under the category "Tales from Uganda", kept and updated by Christos Chatziioannou who also took part in the trip. The aim was to communicate to the Greek public the extensive involvement of ActionAid in the region as well as the way of life of the residents of the African nation. The photographer Nikolas Mastoras who was also a member of the expedition, captured unique moments from the trip, creating a series for stunning portraits which are also the theme of the exhibition.

The exhibition will be open for the public from the 6th to the 9th of December. Visitors are invited to witness the unique experiences from the solidarity trip to Uganda and at the same time to support the work of ActionAid Hellas by purchasing the portraits via a donation to the charity. 


 

First film by Oneman.gr shown at the Adventure Film Festival

The Greek film festival, Adventure Film Festival, dedicated to adventure sport activities, was successfully held for the fourth time on the 18th and 19th of November at the Athens College Theatre and Oneman.gr also took part.

The popular men’s lifestyle site presented at the festival the film by Dimitra Babadima “H2O: 2 parts Heart, 1 part Obsession” which tells the fascinating story of the ultra swimmer Spyros Chrysikopoulos who, last summer, successfully completed the 4-way crossing of Toroneos Bay, swimming for 34 consecutive hours so as to cover the distance of 104 kilometers.

H2O: 2 parts Heart, 1 part Obsession was shown on Sunday 19/11 and was enthusiastically applauded by the Adventure Film Festival audience. Spyros himself attended the screening and spoke of his endeavor and of his ambition to break further records.     

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Antonis Tzavaras, Editor in Chief of Oneman.gr, stated: “Oneman was extremely supportive of Spyros Chrysikopoulo’s effort right from the start. His story is one of surpassing oneself, which touched us and inspired us to the core and after a certain point we felt obliged to share these strong emotions. Dimitra Babadima with her unique insight and her special narrative style has created a film that leaves no viewer untouched whilst Konstantinos Abatzis recorded the effort in a longread that will inspire even the most demanding reader. We are extremely proud of this work and we wish to thank Adventure Film Festival for hosting it".

You can watch the film here.

House Twenty Four has opened its doors and is waiting for you!

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House Twenty Four, 24MEDIA’s largest phygital project, is ready to receive the advertising market with a series of native and branded content actions.

House Twenty Four is expected to seal the relationship between 24MEDIA’s sites and the advertised brands, since it will allow all product and service categories that match the needs of contemporary consumers, to be framed around different parts of the house.

Food, cosmetics, electrical appliances, furniture, clothes and accessories as well as services that make our daily lives easier, shall star in the weeks to come in the experiential stories of our journalists and in the branded content activities of Custom.

24MEDIA’s House is open to ideas, is full of content and invites the advertising market to discover it.
 

The newspaper “Sunday ETHNOS” back in circulation

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On Sunday 12 November the Sunday Ethnos will yet again be available at newsstands, after the re-circulation of its daily edition on 16th of September.

The Sunday ETHNOS with its renewed design, is a modern newspaper which aims to become a protagonist in providing readers with political, social, financial and entertainment information.

Together with the Sunday ETHNOS there is the return of the valid and reliable financial brand “Imerisia”, which targets readers whose interest is focused on financial and business developments.

The renewed Sunday issue of the historical newspaper will commence with a rich edition included a TV guide, the lifestyle insert LIFE and two special inserts on cars and culture.
 

24MEDIA Group’s news media brands exclusive ICIJ collaborators in the Paradise Papers revelations in Greece

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24MEDIA participated in the global journalistic investigation concerning the Paradise Papers, as the exclusive media partner of ICIJ (International Consortium of Investigative Journalists) in Greece. The Group’s news media brands, News247.gr, Radio 24/7 as well as the newspaper “Ethnos” exclusively reveal the leaked Paradise Papers data on tax havens.
  
The Paradise papers are one of the largest journalistic disclosures, involving 380 investigative journalists and 96 media sources such as The Guardian, BBC, Le Monde, The New York Times & CBC, in 67 countries. The Paradise Papers’ data consists of over 13.4 million documents with a total volume of 1.4 terabytes in which are concealed the offshore connections off over 120 public figures from 47 different countries, including Greece.
 
The Paradise Papers leak originates from two offshore service providers, Appleby and Asiaciti Trust, with head offices in the Bermuda Islands and Singapore, as well as from the 19 corporate records from tax havens and secrecy jurisdictions. The leaks were received by the German newspaper Süddeutsche Zeitung, which shared the information with the International Consortium of Investigative Journalists (ICIJ) and its network of hundreds of journalists. In Greece investigations on the leaked data are published from the 24MEDIA Group’s news media.
 

The 2nd Game Changer in Digital Marketing concluded with 21 speakers and 650 participants

The 2nd Game Changer in Digital Marketing conference organised by 24MEDIA, the country’s largest media Group, and the strategic communications company “Symeon G. Tsomokos”, was concluded on Tuesday 10 October at the central stage of the Onassis Cultural Centre, after having been sold out for a second consecutive year.

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More than 650 company executives, sector-experts from Greece and abroad and press representatives took part in the conference. Twenty-one very significant speakers made detailed reference to recent developments in digital marketing and presented the most successful case studies and practices.
          
Patrick Falconer, Executive Director of New York Times gave the opening speech, presenting ways to attract and retain a “difficult” audience, Panagiotis Giannopoulos, Global Head of Email Marketing for Amazon referred to the factors that constitute an internationally successful email marketing strategy. Marshall Stark, Head of EMEA Display and Video Platforms Go to Market for Google shared with his audience the significance of strategy according to the needs of the consumer public. Malika Sharma, Business Director, Digital Marketing Strategy for Neo@Ogilvy and Kostas Chamalidis Founder & CEO of Digital Minds spoke of the need to create reliable and targeted content as a basic ingredient of a successful digital marketing strategy.

Alexandros Manos, CEO of Valuecom spoke about the value of narrative in digital marketing and discussed with Giorgos Palierakis, Senior Lead Marketing Manager for Philips, how this can be put into effect in current campaigns. Mary Synatsaki and Dimitris Ougarezos, using vibrant and contemporary language, spoke about current sector trends from an influencers’ point of view.
 
The conference was concluded with a draw amongst the participants, the winner of which was awarded a scholarship for the Msc in Digital Marketing, by the BCA College.

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The conference was sponsored by Valuecom and supported by the companies: Globe One, Tempo, Regus, Athens Tech College and BCA College. Contributor: Digitribe Digital Studio.

Communication sponsors for the conference were: Direction Business Network with Adbusiness, Business Today, BusinessNews.gr, Advertising.gr, the newspaper Ethnos and HuffPost Greece. The conference was held under the auspices of EDEE, EEDE, ENED, GRECA, IAB, and SDE.
 
Further information on the conference can be found on www.gamechanger.gr
 
 

Game Changer in Digital Marketing

The leading conference to be held for 2nd consecutive year
10 October 2017, Onassis Cultural Centre


 24MEDIA, the largest digital media network in Greece, in cooperation with the strategic communications company Symeon G. Tsomokos SA, is organizing the 2nd conference on Digital Marketing in the Game Changer series, which is to be held on Tuesday 10 October 2017 at the Onassis Cultural Centre. 
This year’s event is to host significant personalities and sector executives who will put forth for discussion central issues pertaining to the sector such as the opportunities to be found in the digital environment, the creation of credible and targeted content, the creation of a successful email marketing strategy of global caliber, the significance of creativity in pioneering digital marketing applications, how to involve and retain a “difficult” public-market, the 360 marketing strategy and the importance of influencers in marketing. 
 
Confirmed speakers at the conference include:
 
Panagiotis Giannopoulos, Global Head of Email Marketing, Amazon
Marshall Stark, Head of Display and Video Platforms, EMEA Go to Market, Google
Patrick M Falconer, Executive Director, The New York Times
Malika Sharma, Business Director, Digital Marketing Strategy & Client Servicing, Neo@Ogilvy
Marios Barkis, Commercial Director, Νissan – Nik. I. Theocharakis
Kostas Chamalidis, Founder & CEO, Digital Minds
Vangelis Davitidis, Co-Founder, Creative Director & Partner, 4 Wise Monkeys
Dimitris Maniatis, Head, Reprise Media Athens
Dimitris Savvakos, Creative Director, OgilvyOne Athens
Giorgos Vareloglou, Business Development Director, isobar & iProspect Greece

The conference is sponsored by Valuecom, with the support of the companies: Athens Tech College, BCA College and Regus. 
Communication sponsors for the conference are Direction Business Network with Adbusiness, Business Today, BusinessNews.gr, Advertising.gr. and HuffPost Greece. The conference is held under the auspices of EDEE, EEDE, ENED, GRECA, ΙΑΒ and SDE.
 
For further information concerning the Conference and how to participate please visit http://gamechanger.gr/digital-marketing-2017/
 

24MEDIA wins over visitors and impressions at the 82nd Thessaloniki International Fair

The participation of 24MEDIA stood out in the 82nd Thessaloniki International Fair, which turned out to be the largest one of the past decade, with numerous participants and great visitor attendance. Competitions, speeches and radio shows broadcast from the specially designed studio, filled the 24MEDIA stand with hundreds of people.

Large crowds, government and opposition officials, members of the European Parliament all visited 24MEDIA’s polymorphic stand, showing interest in the Group’s products and especially in the first edition of the historic newspaper Ethnos, which was re-circulated on Saturday 16 September. More than 800 visitors took part in the trivia quiz organised by News 24/7 and Sport24 and the entrance to the stand in order to win rich and useful gifts from the most popular Media.
 

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The newspaper “Ethnos” is back in circulation by 24MEDIA

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The newspaper “Ethnos” is back in circulation, as of Saturday 16 September, after its management was taken over by 24MEDIA. The historical publication, founded in 1913, and following two distinct publishing periods, returns with a daily edition (Monday – Saturday), a new logo and renewed design and rich content.

Traianos Chatzidimitriou shall be the General Director, Manos Chorianopoulos, founding member of News 24/7, shall undertake directorship of the “Ethnos”, with Editors-in-Chief Vangelis Delipetros and Kostas Sarrikostas and Babis Papadakis as Consultant Editor.

Tassos Argyros, Commercial Director of 24MEDIA will be responsible for the Commercial Directorship, Alexis Valourdos for the Production Division whilst the Content Advisor for the entire edition of the historical publication is 24MEDIA’s Director of Content, Manos Michalos.

The weekend edition which launches the re-publication of the “Ethnos” will be rich in content with 80 pages, whilst on other days it will have 48 pages, aiming to become a contemporary newspaper based on the journalistic and publishing principles originating from the era when the Press was flourishing and during which the “Ethnos” played a leading role through by reporting on political and social news.