24MEDIA and Turkish Airlines Euroleague solidify their business partnership

During the  2014 Turkish Airlines Euroleague Final Four, which took place in Milan May 16-18, 2014, 24MEDIA and Euroleague  Basketball took steps to solidify their business partnership. 

While the Editorial Team of Euroleague Greece was making sure fans were getting the best possible Final Four coverage, the 24MEDIA executive management team had a chance to meet with Euroleague Officials.

Both sides expressed their satisfaction with the project so far and confirmed their mutual commitment to the partnership for the upcoming season of 2014-2015. New ways for additionally strengthening the official Turkish Airlines Euroleague Destination in Greece were discussed.

The localized version, which is hosted in a dedicated section of Sport24.gr, is a model example of the Turkish Airlines Euroleague global strategy, and is used as a case study for the League’s expansion strategy through localized version. As reported in a recent press release issued by Euroleague  Basketball on April 2014, “Sport24.gr of Greece boosted the Turkish Airlines Euroleague traffic in that country by almost 400%”.

Alex Ferrer Kristjansson, Euroleague Basketball Brand and Communication Director, stated: “Our partnership with Sport24.gr has helped us in reaching our objective of getting the Turkish Airlines Euroleague closer to our Greek fans. SPORT24 has become the official destination for all Greek fans when looking for quality content about the League in their language. Not only they have created a premium site for the Turkish Airlines Euroleague, but they also have created different social media channels to interact with the fans and create conversations around the League”.

Furthermore, the CEO of 24MEDIA, Stavros Drakoularakos had the opportunity to present this highly successful case study to the students of the Euroleague Basketball Institute’s Master in Sports Management & Marketing, a postgraduate course run in partnership between Ca’ Foscari University and Euroleague Basketball.

 

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Auctions Of Love 2014

Make your bid for a good cause.

The CSR activity kick started today and will be completed on May 16th.  “Auctions of Love” are organized by 24MEDIA for a 4th consecutive year through its most popular sports websites, Sport24.gr, Contra.gr, Redplanet.gr and Prasinanea.gr.

A variety of collectible sports objects by highly popular teams and athletes will be auctioned through our sports websites, with revenues being donated in support of KAAPV Voula, a center for the recovery and treatment of children with special needs (formerly known as PIKPA Voulas).

Signed jerseys and signed balls from all the big Greek football and basketball clubs (Olympiacos FC & BC, Panathinaikos FC & BC, Paok FC, Aek FC etc.), as well as items from international sports personalities and teams like Kyle Hines, Steven Gerrard, Roy Carroll, Real Madrid and the NBA Sixers are included in this year’s auctions.

We would like to thank Olympiacos F.C., Panathinaikos F.C., Paok F.C., Aek F.C., Olympiacos B.C., Panathinaikos B.C., the Osfp and Pao Athletic Clubs, NBA Ventures LLC, Turkish Airlines Euroleague, Liverpool FC Foundation, Manchester United Greek Supporters Club, Takis Gonias and David Rivers for their valuable support and the donation of the items which will be auctioned. 

Greek Football Cup Final - Live Coverage in SuperBALL

Cup Finals are a celebration and in football we celebrate with SuperBALL

Fifteen reporters and all the editorial team of the two leading sport sites, Sport24.gr and Contra.gr will cover live the great match between Panathinaikos and PAOK, reporting what will happen before, during and after the final.

The live web TV sports show begins with the pregame at 15:00. Minute by minute  coverage of the PAOK fans journey, live streaming from the National Highway, Maroussi , and all the details for Panathinaikos fans, images from the arrivals of the teams, special guests invited to the studio, LIVE streaming and much more. 

The SuperBALL editorial team will transfer the climate hours before the big showdown, the lineups of both teams, reports and predictions for the winner. After the match, the show will continue with all reports, statements, videos from winners and losers, award ceremony and live fan comments on the match.

The Biggest Green Sports News Field

200.000 FB Fans & 378.131 Unique Users for Prasinanea.gr

New impressive numbers confirmed for Prasinanea.gr with more than 200.000 Friends on Facebook.

The 24MEDIA passion site for the team of Panathinaikos recorded 378.131* Unique Users & 6.509.433* Pageviews for March 2014 and continues to express a strong voice through dynamic news reporting for all issues of the green club.

Continuous news reporting, live blog, live chats with the site’s audience and personalized editorial opinions for all green matters have established the website in the habits and preferences of Panathinaikos fans.

*AT Internet Analytics

SPORT24: New Sports News Application on Samsung Smart TV

Athens - March 10th 2014 - Samsung Electronics Hellas announces its partnership with 24MEDIA with the completion of the SPORT24 application for the Samsung Smart TV. SPORT24 provides complete and real time information on sports news and all major sport events.

 Through a specially designed application that is available in Greece and Cyprus, SPORT24 reaches the audience of Samsung Smart TV, providing direct and easy access to rich content and editorial coverage of all sports news. Additionally, users can select and “follow” the news of their favorite sports team, read the Frontpages of all sports newspapers and watch video highlights of sport events and athletes statements.Mr. George Tsaousis, Audio Visual Director of Samsung Electronics Hellas, stated: "It is our priority to enrich and broaden the Greek content on Samsung Smart TV. In this context, the company continues to innovate, moving into strategic partnerships with major content providers of information and entertainment. "

Dr. Dimitris Xenakis, R&D Director of 24MEDIA stated: "As society turns toward digital lifestyle, the access to content from the consumer during every day moment of his life becomes increasingly important. Our strategic objective is to give our guests the opportunity to enjoy SPORT24 wherever and whenever they want, in the most natural way. The partnership with Samsung, which has just started, gives us the opportunity to expand our users’ access to our rich content, in their own living room, through Samsung Smart TV».

The SPORT24 application is available in the category “Sports” on Samsung Smart TV and Smart Blu ray players, models of 2013. Soon to be also expected for 2011 and 2012 models.


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24MEDIA supports SOS Children's Villages

The purpose of SOS children’s Villages is to help children who are in need of care because they have lost their parents or are homeless for any other reasons.

In view of Christmas holidays, SOS Children's Villages asked everyone to support them in collecting food, clothes and toys.

24MEDIA and its employees responded to this call and collected a total of 14 large boxes , of which four were filled with food and ten with clothes, shoes and toys. Moreover, 24MEDIA, sent an Xbox 360,to the SOS Children's Village in Vari.

People from SOS Children's Villages thanked  24MEDIA for their effort in gathering the above mentioned. They also stated that they have never seen such quality in clothing, shoes and toys like the ones that were donated.

The biggest satisfaction for 24MEDIA and its employers is the fact that they gave children the opportunity to smile at the opening of a gift.

24MEDIA chooses the ad technology of ADTECH

24MEDIA, the largest digital publishing group in Greece, chooses ADTECH as the technological solution in ad serving and in management of advertising space.

This is the second important innovation that the 24MEDIA group announces in the last 3 months, following its strategic partnership with the Nugg.ad audience targeting platform.

Fragiskos Monogios, Commercial Director of 24MEDIA stated:

"The digital Market is developing rapidly and 24MEDIA should, as the leading Digital Publisher, become the first group in the Greek market to take it to the next step of advertising technology. We chose ADTECH as it consists a complete Ad -serving solution that covers all creative possibilities and distribution channels like Video, Mobile, Rich Media and Programmatic Trading (real time bidding) etc.

With ADTECH we are upgrading our offered services to advertisers and agencies, being able to use our inventory in the most effective way, applying innovative solutions such as Nugg.ad’s advanced audience targeting. An important factor in choosing ADTECH has been the fact that ADWEB is their representative in the Greek market and provides the highest level of support and understanding of the market and its special characteristics."

24MEDIA Supports the Efforts of Kethea-Strofi

24MEDIA, and SPORT24 in specific, was the Official Communication Sponsor of the 31st Athens Classic Marathon and supported the running team of  "#1morekm", participating with a team of 109 runners in total.

Based on donations submitted by runners, 1260 euros were gathered in total, and were donated to KETHEA STROFI, a comprehensive network of services for young drug users (aged 13- 21) and their families.The amount donated will be used foracquiring audiovisual material, for the Kethea Strofi radio station located in Agios Panteleimon.

24MEDIA Golden Sponsor of the 2013 Ermis Awards

For a second year in a row, 24MEDIA supported the institution of Ermis Awards, effectively showing its continuous support to the advertising industry.

Fragkiskos Monogios, Commercial Director of 24MEDIA, prior to awarding the Grand Ermis Media Agency of the year Award to Tempo OMD Hellas, stated: "Today we firstly welcome and support the people who create and secondly the works they create. We congratulate business executives who work methodically and we praise personal professional excellence prior to company excellence.

In this way, we show how to move forward in our market and we believe a next day that will be better, when man will be the center of all activities.

With the continuous support of the professionals of our market, we will be able to overcome obstacles and drive growth in our business.

A Wish for the future: Lets share more and lets believe in our teams who work as single units."

Dynamic Presence for SPORT24 at the 31st Athens Classic Marathon

Sport24.gr was once again the Official Communication Sponsor of 31st Classic Marathon, which was held on November 10, 2013.

SPORT24 supported the running team of "#1morekm" and participated with 109 runners on the 5km, 10 km road races and the marathon. Based on donations submitted by runners, 1260 euros were gathered in total, and were donated to the people of KETHEA (Therapy Center for Dependent Individuals) and particularly to KETHEA STROFI, a comprehensive network of services for young drug users (aged 13- 21) and their families.

In addition, Sport24.gr offered media coverage of this major sport event with a variety of articles, news, interviews and competitions with free registration for its readers as a prize. The actual event of Sunday the 10 of November was covered live through the SPORT24 live blog platform.

It is worth mentioning that this year the number of total registrations marked a  new record of more than 30,000 runners registered at all distances, who surpassed themselves and contributed to the efforts of non-governmental organizations and foundations  to raise funds.

Live Presentation of the New AEK FC Stadium Broadcasted Through Dailymotion

The Dailymotion video platform was chosen for the live streaming of the presentation of the new football stadium of AEK. This presentation of "Agia Sofia" and the museum of Refugees took place on Wednesday 6th of November at the central scene of the Onassis Cultural Center.

The results of this live broadcast was a big success, as it recorded more than 260,000 live video views  from all over the world, in a total duration of 90 minutes. Users had the opportunity to enjoy the live coverage of this important event in High Definition

Dailymotion Video Platform offers to its official users a variety of privileged choices like unlimited uploading in size and duration without restrictions, high video analysis 1080p, live streaming without any bandwidth costs, custom player skins and much more. Moreover, it provides advertisers and media shops with an amount of possibilities in display and in-stream advertising.

Fragkiskos Monogios, Commercial Director of the network stated "Leading companies have trusted us with their products and have enjoyed the excellent quality of the services we provide."

Dailymotion.com gr belongs to the network of partner sites of 24MEDIA.

24MEDIA and EUROLEAGUE Announce Partnership

BARCELONA and ATHENS, October 21, 2013 –Euroleague Basketball and 24MEDIA, the largest digital publishing group in Greece, today announced the launch of their partnership.

Sport24.gr will serve as the host for the official online destination for the Turkish Airlines Euroleague fans in Greece and Cyprus.

The new site, hosted in a special section of Sport24.gr, will allow users to follow Turkish Airlines Euroleague in Greek, with access to video highlights, news from top Basketball journalists in Greece, extensive articles, various polls & contests, real-time live statistics, results, standings, a complete photo gallery and many more exciting features.

Top Basketball journalists in Greece, including Giannis Fileris, Nikos Papaioannou, Stefanos Triantafillos, Manos Michalos and Niki Bakouli will bring their expertise to the new Turkish Airlines EUROLEAGUE Official website.

The multimedia content of the new destination will also be included in the SPORT24 Mobile Application available for IOS & Android devices.

Additionally, fans will be able to follow the new Turkish Airlines Euroleague Official Destination on social media, specifically:

Facebook:  facebook.com/EuroleagueGR

Twitter: EuroleagueGR