One year House Twenty Four

House Twenty Four, 24MEDIA’s largest phygital project, celebrates one year of operation.

24MEDIA’s House opened its door in the advertising market last December with with the aim of producing unique and especially creative -branded and non- content.

In 2018, House Twenty Four welcomed 65 brands, created 47 videos and organised 16 events.

Food, cosmetics, electrical appliances, furniture, clothes and accessories as well as services that make our daily lives easier, starred in the familiar to all, experiential stories of our journalists and in the branded content activities of Custom.

House Twenty Four enables brands to find their own place in a real home, just as they claim a place in our readers' homes.

In the link below you will find the anniversary video created by 24MEDIA for the one year of House Twenty Four-https://youtu.be/jEpTZ8TsNeE

24MEDIA organised a charity bazaar in partnership with Equal Society

24MEDIA, in the context of social awareness, supports the valuable work of Equal Society and organised a Christmas bazaar in its offices on Wednesday, December 19th. At the bazaar, handmade products from the theatrical homeless group «Walkabout» were made available.

With festive and happy mood, 24MEDIA employees participated in the Christmas bazaar and supported the work of the Equal Society. Revenues from the charity bazaar will be made available for the needs of the Human Meal and the «Walkabout» Theatrical Group.

The Equal Society homeless home theater group «Walkabout” began its journey about a year ago and is the only theater group in Greece, made up of our fellow citizens, whose circumstances have led to homelessness and social marginalization. This initiative was launched at Equal Society's «Human Meals» section as members of the theatrical group take advantage of the equipment. Wanting to enhance the body structure and the theatrical group itself, in collaboration with volunteers create handmade products such as candles, mugs, charms, etc.

Christmas events for children at House Twenty Four

On Sunday 16 December, the 24MEDIA House was filled with colors, flavors and children's voices. On the morning of Sunday, the beloved ArGOODaki shared love with the children, and they contributed to the social work of Goody's. While in the afternoon of the same day, WIND VISION, as part of its collaboration with Disney, dressed the Disney Junior House with a special show for her young friends.

During the events children had the opportunity to participate in 3 different workshops: in the kitchen the children had the opportunity to create, cook and decorate Christmas cookies, in the beauty room an expert designed colorful figures on faces of face-faced children painting, while an ornament workshop was set up in the living room to help children decorate the Christmas tree.

Children and their parents had a good time, enjoying Goody's meals in the morning, and sweet dishes inspired by the Disney Junior world, in the afternoon. The children left 24MEDIA House full of colorful memories and gifts.

Alfavita.gr joins the 24MEDIA network

24MEDIA announces the cooperation with the site alfavita.gr, to further enhance the Group’s network with a particularly strong educational brand.

For more than 20 years, alfavita.gr has been the largest educational network in Greece, which researches and presents to the public all developments in the field of education. As part of the collaboration, 24MEDIA's digital and radio network will exploit and highlight the content and quality of alfavita.gr, through surveys, reports on education and through its wider social and political context.

Director of Content & Products of 24MEDIA, Manos Michalos stated: “It is a unique pleasure to welcome the brand of alfavita.gr in the network and family of 24MEDIA, a product with validity and journalistic value, which deals with a key area for the present and future of the country: Εducation. Through selected and strategic partnerships, 24MEDIA continues to invest and grow, offering to its audience, quality content and accurate information”.

Director of Alfavita.gr, Panagiotis Katsikas stated: “It is a strong challenge for us to cooperate with 24MEDIA, the country's most recognizable and reputable media group. We share the same values for objective and reliable information with actual facts and primary reports. Our goal is to offer full coverage on educational issues”.

Ilias Anastasiadis, Editor in Chief of Contra.gr

Ilias Anastasiadis is taking over the duties of Editor in Chief at the sports website Contra.gr, as of 1st of November. He undertakes the journalistic supervision of Contra.gr, aiming to develop a high quality sports website with native content, in the standards of the International digital sports journalism. He started his journalistic career at MAX magazine, following he worked at Cosmo.gr before going to Oneman.gr, the top male website, where he hold the position of Managing Editor for the past 3 years. Nonetheless, Ilias is the author of the book "Monday".

Deppy Papazoglou Commercial Director of 24MEDIA

Deppy Papazoglou is taking over the duties of Commercial Director throughout the entire 24MEDIA group, as of 1st of November. After her successful position as a Group Account Director, she undertakes the overall supervision of the commercial department of all the brands of the group. She is one of the most experienced executives in the market with many years of experience in print and digital media.

24MEDIA thanks Tassos Argyros for his significant contribution to the Group's commercial development, in the last years.

Panteio Day Project by 24MEDIA and Panteion University

“When ideas become texts”

For the third consecutive year, 24MEDIA and Panteion University present the Panteio Day Project, where students of the Advertising and Public Relations Laboratory (#ADandPRLAB) of the Department of Communication, Media and Culture have the opportunity to familiarize themselves with the operations of Group’s media and to produce branded content for 24MEDIA's site.

This year’s Panteio Day Project, 70 AD & PR Lab students were found for a full day at 24MEDIA House. There, they took briefs from 8 brands and they started to create content for them at 24MEDIA group sites (News 24/7, HuffPost Greece, Ladylike, Oneman, Sport24 & Contra).

Panteio Day Project will take place on Wednesday, 10th of October, and readers will be able to access students' texts through the Panteio Day page.

Christos Chatziioannou, Head of Native & Branded Content at 24MEDIA, stated: “We are particularly pleased to see young children dive deep and respond in an exceptional way to the demands of such ventures. Students of this lab represent people with whom we will work in the upcoming years. It is no coincidence that too many graduates of this workshop are now colleagues or even competitors in the commercial market. 24MEDIA will always be proud of such innovative initiatives that link education to the actual market”.

Assistant Professor and Head of the AD&PR Lab, Mrs Betty Tsakarestou stated: “We are particularly pleased with the collaboration between #ADandPRLAB of the Department of Communication, Media and Culture of Panteion University and Mr. Christos Chatziioannou, Head of Native & Branded Content 24MEDIA, in the implementation of the 3rd "Panteio Day Project", an innovative initiative aiming at the education of our students, all of the dynamic Millennials, emerging talents in communication and startup entrepreneurship, in producing quality Native / Branded content based on the creative challenges they have received from the collaborating brands. In #ADandPRLAB we associate learning-experimentation-co-creation with the market and with society. We are already preparing the new native / branded Panteio Day 2019 with the principles of design and immersive storytelling.

New brand name for the informative radio station of 24MEDIA

The news radio station of 24MEDIA has changed its brand name, giving more emphasis on its informative character. News 24/7 at 88.6 aims at presenting the news, valid and on time.

News and current affairs from Greece and abroad, on politics, finance, culture, and sports are in the foreground with news broadcasts, magazino and informative radio shows.

News 24/7 at 88.6 is the radio expansion of the valid news website News247.gr, one of the ever evolving and growing media of the Greek market, numbering hundreds of thousands daily readers.

Νews 24/7 at 88.6, value in information

SPORT24 exclusively presents a community channel and stickers on Viber for the World Cup

SPORT24, the No1 sports brand in Greece, has gone ahead to forge a collaboration with the global messaging platform Viber, by creating a SPORT24 community channel and exclusive stickers for the World Cup. SPORT24 presents to its readers and to Viber users, the first sports community channel, through which it offers an integrated information experience with all the news from the World Cup.

Through the community channel, Viber users can receive direct and accurate updates on everything that takes place during the World Cup, which is to be held in Russia from 14 June to 15 July. News, photographs, jokes, opinions, daily TV schedule shall be displayed on the screens of Viber users with one move. The SPORT24 stickers shall be available free of charge and users can use them to interact with their friends in football related conversations.
 

24MEDIA on a mission to Tanzania together with ActionAid Hellas

For a second consecutive year, 24MEDIA took part in an ActionAid Hellas mission in support of social awareness actions. 24 ActionAid foster parents from Greece and Cyprus participated in a unique integration trip to this year’s destination, Tanzania. During the 6-day trip, the foster parents had the opportunity to stay with families and children supported by ActionAid on the island of Mafia in Tanzania.

Christos Chatziioannou from 24MEDIA and the photographer Nikos Mastoras were among the foster parents and they provided daily coverage and photographs from the mission through the exclusive column “Tales from Tanzania” on News 24/7. The purpose of the daily blog was to inform the Greek public of ActionAid’s extensive actions in the area and to provide insight into the way of life of the people of the African country, in a direct and substantial way through illustrated articles.

Christos Chatziioannou, Head of Native & Branded Content for 24MEDIA stated “Each journey with ActionAid Hellas, leads us to believe even more in the purpose and work of the organization. Needs are very different in different corners of the world and only by living under the same roof with a family from Africa, Asia or South America does one understand the extent to which being a foster parent helps make the world a better place”.
 

Dimitris Maris joins Marathon Venture Capital's Advisory Committee

24MEDIA Holding is announcing its participation in Marathon Venture Capital, a fund that invests in innovative Greek technology companies with a global outlook.

Dimitris Maris, Founder and Chairman of 24MEDIA, will also join the Marathon Venture Capital's Advisory Committee.

George Tziralis, Partner at Marathon Fund stated: “We are glad to have prominent investors onboard and thanks to their trust, we will be able to support ambitious entrepreneurs in their effort to establish world class technology companies”.  

Dimitris Maris, Founder and Chairman of 24MEDIA, Greece's leading digital publishing group, is a serial entrepreneur and technology investor. He noted: “I'm delighted to be collaborating with the Marathon fund team, which has a proven track record on both the financial and the product side of business. The emergence of a budding ecosystem of entrepreneurship and innovation in Greece has been a consistently positive story during the crisis. The Equifund program can prove a catalyst towards the qualitative upgrade of the Greek economy and a strong motivating factor towards attracting and retaining its high-skilled workforce”.

Members of the Advisory Committee of Marathon Venture Capital also include Elodie Donjon, Investment Manager at European Investment Fund and Ioannis Martinos, CEO at Signal Maritime.
 

24MEDIA is the official media sponsor of EQUAL SOCIETY

24MEDIA, the No1 digital publisher, with a high sense of corporate responsibility, is in support of the NGO “Equal Society” and the largest educational scholarship scheme in the country under the name “Studying under Scholarship”.

As the scheme’s media sponsor, 24MEDIA is promoting high quality content through its network, so as to inform the Greek public with regard to equal opportunities for all in education. One of the group’s strategic pillars is to highlight the immense value of education and to support organizations that adhere to the concept.

On Thursday 3 May, an event was held by “Equal Society” at the Niarchos Cultural Foundation, during which awards were presented to collaborating educational institutes and media sponsors, including 24MEDIA.